Friday, July 26, 2013

Be Vigilant 4 - Irrational Consumerism (or the few companies Feeding the World) Argusoog
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There are not many people realize that most of the processed foods on the market, whether it be the grocery or fast-food chains, all come from but some companies. Even fewer people realize that these companies are major actors in elite organizations who decide health, and social and economic policies in the world. We look at the three big companies that feed the world, their many brands and the tactics they use to make their products. Indispensable
If you carefully read the labels on packaged conagra wiki products in an average supermarket studied, one sees again the same company back: Nestle, Kraft, General Mills and several others. Many brands offer good old-fashioned homemade foods or compleet-natuurlijke/organische on but nothing less than subsidiaries of the few global mega-corporations. conagra wiki The big difference between the main brands and their subsidiaries is packaging and advertising, aimed to achieve the various markets. To preserve the carefully crafted image with a single product, conagra wiki the compounds of the parent company often useful hidden. Imagine an ad for bottled water, which would look something like this one: "Drink pure, clear, refreshing Aquafina water, bottled with care from remote natural sources in the Himalayas ... FOR YOU BOTTLED BY PEPSICO, THE MAKERS OF TACO BELL AND CHEETOS "That would probably healthy, and natural image they are trying to build ruin for the product.
That is why marketing and branding are vital for the food industry. Each product lives in its own "world", separate from the parent company and similar products. Advertising is so powerful that can be completely different markets. Two similar brands of cereal, made from the same basic ingredients, focused For example, conagra wiki Special K and Rice Krispies so different? conagra wiki From a strictly rational point of view, these products are almost identical in shape, taste and ingredients. From a viewpoint irrational (marketing) but they live in two different conagra wiki worlds. Commercials for Rice Krispies revolve around colorful cartoon characters and are displayed during the children's show on Saturday, while Special K tends to show that doing yoga (or on their way to or from yoga). Vitte women A box of Rice Krispies provides games and toys away, while Special K provides access to a website "to lose weight". All this is muchness, conagra wiki because at the end of the day, what you choose, also from almost all other cereals in the supermarket, you eat exactly the same and your money ends up in exactly the same place.
The food industry can be considered a real oligopoly. Together,

the three leading food companies, Nestle, Kraft and PepsiCo, conagra wiki the world reached a dominant position in the sale of processed food. In fact, these three companies are often used as an example as the "Prevailing Three" on trade schools, because conagra wiki they are living proof of a market dominated by three gigantic actors. Their position as worldwide conagra wiki food providers, these conglomerates extremely powerful, and represented in most elite organizations such as the "Council on Foreign Relations". This allows them not only able to determine their affirmative action on nutrition and health issues around the world but also in the economic, political and social spheres. Such prominent place allows these companies to remain dominate the market through policy, access to knowledge and the intimidation of potentiël

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